As a general rule, sponsors should engage in broad-based advertising efforts to ensure that their recruitment efforts extend to all persons available for apprenticeship. Sponsors must provide recruitment sources advance notice, preferably 30 days, of apprenticeship openings and must include their equal opportunity pledge in their opportunity announcements.
The regulations do not contain a requirement that sponsors advertise and recruit via newspapers, with one possible exception. If a sponsor is required to develop an Affirmative Action Program and finds underutilization of a protected class and/or problem areas resulting in impediments to Equal Employment Opportunity for individuals with disabilities, then the sponsor must advertise openings for apprenticeship opportunities by publishing advertisements in appropriate media which have wide circulation in the relevant recruitment area.